Friday, May 22, 2009

Yahoo Brings Social News Site Buzz to India

Yahoo introduced on Thursday to India its Social news - Buzz, top news stories and blog posts based on user votes and search patterns.

India is the first market outside the U.S. to get Buzz. Over 60 percent of Internet users in the country are younger than 25 years old, and there is a lot of interest among users in social media tools such as Buzz, said Frazier Miller, head of audience at Yahoo India.

Yahoo often tests out new technologies in India, one of the company's key markets. Before rolling it out in the U.S, Yahoo tested in India its new Glue search concept that aggregates text, images and video listing.

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